STAPLE & HUE X RAIE EYEWEAR COLLABORATION: BEHIND THE SCENES
The pair of sunglasses you've been waiting for. Our most customer and style focus style to date. Driving off past customer data from Staple & hue clothing brand & Raie Eyewear. We spent over 6 months sourcing the perfect wrapped wire 90's style sunglasses for you. Newness for August: We hand drew these shapes with a Staple and Hue girl at the forefront of our mind. Functional, yet far from boring. Fashionable, yet sun safe and high quality. Our three monochromatic colours, Black, Olive & Choc are designed from best sellers from the Staple & Hue range and made to be worn with staple wardobe basics. Our frame shapes are inspired by our love for vintage designer sunglasses, making them the perfect amount of modern by giving the frame a curve to support a 'wrapped' feeling. After a round of failed sampling, we have successfully moulded, transformed & improved the Coco sunglasses shape, custom designed to our new Staple & Hue & Raie audience. Made in a mid weight and depth size for a genderless style, this one is for you.
Coming to you 25.08.2022
Take a look at some BTS from our most recent photoshoot.
Creative Director: Sera Bagnell & Gemma Lyndon
Model: Mia Kidis
Videographer: Liam Wall
Photographer: Matt Neilsen